Eastern Wear D2C Brand (Pakistan) — scaled to $1.7M+ revenue in 12 months at 4.6x ROAS
The brand was facing challenges in:
- High customer acquisition costs on Meta
- No clear funnel strategy (TOF–MOF–BOF)
- Low repeat purchases & weak retention
- Slow, unstructured creative testing
About the Brand:
- Festive & occasion eastern wear with an AOV of $45
Growth with Talha:
- Onboarded at $20K/month revenue → scaled to $190K/month in 12 months
- Generated total revenue of $1.7M+ since onboarding
- Returning customer rate improved from 11% to 29% in 9 months
Last 12 monthsPrevious period